According to Verisign, the global registrar for all websites ending with .com, there are around 180 million domains registered all over the world as on April of 2009. Whether all of them are active and alive with relevant content cannot be neither confirmed or denied and it is fairly safe to assume that a considerable portion of these are either parked, forwarded or just kept in safe custody by companies to avoid abuse of their reputed brands as well as hard earned goodwill. Out of this, around 70 million are blogs which to some extent, can be considered as alive if not updated on regular basis. So if you are the proud owner of a blog like me, then we are two among this 70 million or proverbially, two drops in an ocean.
Some blog for fun, some to scam, companies blog to spread brand awareness, some want to showcase their talent and others to make a living.
Whatever may the purpose be, your blog should have to stand out from the crowd in delivering the content. Adding streaming audio to your blog is one way you can deliver content differently. By virtue of their dynamic nature, blogs are very good at getting indexed faster by search engines rather than their static counterparts. There is a lot of software out in the internet that claims to stream audio but, a few of them are in fact, capable of doing it. Most software simply links to a remote audio file which is exactly NOT how streaming audio works.
Contrary to conventional perception, it is the process that undergoes in creating compressed encoded files that is difficult rather than embedding it to a specific part of your website. Making streaming audio practical and accessible to all users depends upon the underlying format/program.
Audio files can be encoded in Java as well as flash with both of them having their own ups and downs. However, the crowd favorite seems to be flash based streaming audio by virtue of its availability in 94 percent of computers worldwide that are connected to the internet. The element of flexibility, interactivity through a vast selection of customizable players that can be branded to seamlessly blend with the websites that hosts them also tilts choice towards flash based streaming audio. The compressed encoded files are uploaded to your web hosting account via ftp and in the case of blogs, is referenced from there into the post or page where you want the audio player to appear. Some software will only let you to reference files from the same server whereas others allow you to reference files from anywhere over the internet. So before you buy the appropriate streaming audio software, do some math on not only your present requirements but about audio streaming applications that may arise in the near and foreseeable future.
The author of this article is a freelance ghost writer specializing in search engine vulnerable and keyword optimized web content for rational and reasonable rates. He is available for custom and tailor-made assignments and please feel free to contact him at http://www.jimmy.gs/contact-me/whereabouts/
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